Senior Performance Marketer (Adult RTB)

About the role

This is a hands-on role for someone who can execute fast, iterate with creative and funnel inputs, and scale what works. You’ll inherit high-performing campaigns and work directly with our CMO to double down on growth. You’ll then also have the opportunity to test and scale new channels (TikTok, Meta, Snapchat, Native, ASA) depending on performance and market constraints.

What you'll do

Take the lead on one or two paid acquisition channels (e.g., Meta, TikTok, Google, etc.), with potential to expand scope Contribute to building scalable acquisition funnels, from execution to iteration, with aggressive growth targets Run high-velocity testing loops (creatives, audiences, placements) to improve CAC and LTV Monitor performance daily using tools like Voluum, GA4, and internal dashboards Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves Own the creative briefing process: define hooks, formats, and angles based on performance patterns Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages Implement systems to reduce creative fatigue and increase speed of testing Build strong relationships with traffic sources and negotiate premium placements and custom deals Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly Identify opportunities to streamline acquisition processes through automation and internal tools Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently

What we're looking for

• Performance Marketing Experience

  4–10+ years in performance marketing or user acquisition with full ownership of campaign execution, results, and optimization.

• Paid Media Spend Management

  Proven track record managing $300K to $1M+/month in paid media spend.

• Platform Expertise

  Experience with Meta, TikTok, Snapchat, ASA, or native platforms.

• Analytical Fluency

  Proficient with GA4, Voluum, tracking setups, and dashboards.

• Creative & Funnel Optimization

  Strong creative instincts to write briefs, analyze hooks, iterate fast, and experience optimizing landing pages and funnel conversion.

What's on offer

Offers Bonus Paid Time Off: 4 weeks (20 working days) Annual Gathering Health & Wellness Support: $100 USD monthly allowance + unlimited 1:1 sessions with psychologists/lifestyle experts (OpenUp, incl. family) Co-Working Space Budget: 35 EUR / 40 USD up to twice per month Learning Budget (courses, books, conferences, events, certifications) Company Laptop & Equipment (monitor, keyboard/mouse/mic/headphones budgets) AI Tools Access (ChatGPT, Cursor, Hugging Face, Claude Code, etc.)